Elon Musk, the CEO of Tesla (TSLA), seems to alternate between crazy genius, mischievous joker, and Batman villain at times. He is more of a talker who considers the repercussions afterward.
Report presence who has never hesitated to troll individuals or post things meant to irritate President Joe Biden, the SEC, or anybody else on Twitter (TWTR) – Get Twitter, Inc.
Musk’s motivations may be enigmatic — at times it seems as if he has a plan, at others, it appears as if he just wants attention — but he has made his opinions about Russia’s invasion of Ukraine quite plain.
The outspoken CEO has not only utilized his social media platform to speak out on behalf of Ukraine’s people, but he has also shown his support in more concrete ways.
Musk has sent additional supplies to Starlink internet stations in order to keep Ukrainians connected to the rest of the world. He has also covertly shipped several Tesla Powerwalls to Ukraine to aid the country’s war-torn people.
Many firms have contributed to Ukraine, but Musk’s Tesla has gone above and beyond. According to one media story, it has not only provided its solar-power battery systems to the nation, but it has also surreptitiously published a video on how to utilize them.
“Electrek uncovered an unlisted YouTube video titled “Mobile Powerwall setup” that looks to have been created by Tesla, or at the very least by someone affiliated with the electric manufacturer.
Regardless of the official source, the film should be very beneficial to Ukraine during these trying times “According to InsideEVs,
— Mykhailo Fedorov (@FedorovMykhailo) March 9, 2022
A Tesla Powerwall might keep a Starlink internet terminal running for many days. You might have long-term internet access as well as electricity if you install solar panels, which Tesla supplied the connectors for.
Musk has stated his position unequivocally
While many corporations, including almost every major American brand, have ceased operations in Russia, the majority have done so discreetly.
You’re welcome. We have also sent power adapters for car cigarette lighters, solar/battery packs and generators for places where electricity is not available.
— Elon Musk (@elonmusk) March 9, 2022
For example, McDonald’s (MCD) – Get McDonald’s Corporation Report has “suspended” its activities in the nation, although the decision is expected to cost the corporation $50 million every month.
While McDonald’s and others have made efforts to distance themselves from Russian President Vladimir Putin, their approach has been much more cautious than Musk’s. Yes, they are not conducting business in Russia (for the time being), but they are playing politics and preparing to return as soon as possible.
Musk has not done so, instead of expressing his support for the people of Ukraine by direct action and the use of his clout on social media.
The CEO, on the other hand, has made it plain that he regards this as a Putin issue rather than something that the Russian people are to blame for.
🇺🇦🇺🇦🇺🇦 Hold Strong Ukraine 🇺🇦🇺🇦🇺🇦
— Elon Musk (@elonmusk) March 5, 2022
When it comes to his social media presence, Musk might come out as cold or at the very least thoughtless. He has taken courageous action and made meaningful movements on behalf of Ukraine in this matter.
That is not unusual among CEOs, but it is uncommon in a world where multinational corporations are always focused on their long-term bottom line, even while doing the right thing in the midst of a global battle.