Just in: Budweiser Begs Harley Davidson For A Partnership To Revitalize the Beer Brand
As the echoes of Anheuser-Busch’s controversial advertising campaign with transgender activist Dylan Mulvaney continue to reverberate, the corporation is embarking on what appears to be a reconciliation strategy. It’s their latest move in a chess game that’s becoming increasingly complex, with an aim to reclaim lost ground and rebuild bridges with customers they’ve inadvertently alienated. […] More