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in FeaturedJust in: Bud Light To Close Locations Amid The Boycott
The ripple effects of Bud Light’s recent marketing missteps continue to impact the brand, with the beer giant now announcing the closure of multiple locations. This decision marks another chapter in the brand’s ongoing struggle to navigate the fallout from its controversial campaign involving influencer Dylan Mulvaney. Anheuser-Busch, Bud Light’s parent company, confirmed the closure […] More
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Anheuser-Busch: ‘Bud Light Is As Iconic As The American Flag’
In an assertive declaration, Anheuser-Busch, the parent company of Bud Light, has made the claim that its well-known beer is “as iconic as the American flag.” The comparison, while designed to emphasize Bud Light’s entrenched presence in American culture, has raised eyebrows and triggered a heated discourse on the overlap of commercial interests and national […] More
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Breaking: Bud Light To Partner Up With Oceangate For Next Titanic Mission
Bud Light, America’s beloved beer brand, is gearing up for yet another audacious marketing campaign. After the notorious PR flop featuring Dylan Mulvaney, Bud Light is pulling up its promotional socks and plunging headfirst into icy Atlantic waters with an unexpected ally – the adventurous underwater exploration company, OceanGate. Let’s go back a bit. Everyone […] More
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Bud Light Becomes ‘Ultra Woke’ Despite The Boycott, Sponsors Toronto Pride Event
As the world of business continues to evolve, the debate on corporate social responsibility and its impact on brand identity intensifies. In a controversial yet bold move, Bud Light, one of the most recognized beer brands globally, has decided to step up its ‘wokeness’ campaign by sponsoring the entire Toronto Pride Event. This move, seen […] More
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New: Bud Light Messes It Up Again, Introduces A New Rainbow Themed Beer Can To Support ‘Wokeness’
It seems that Bud Light is on a roll these days, and unfortunately, it’s not in a good way. In a classic example of “if at first you don’t succeed, try, try again,” the beer giant seems to be looking for redemption after losing its throne in the American beer market. But this time, their […] More
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Businesses Promoting ‘Wokeness’ See an 80% Decline in Their Sales
It seems as though there is a growing shift in the marketplace as several businesses that have jumped onto the ‘wokeness’ bandwagon are seeing a drastic plunge in their sales. According to recent reports, companies that have publicly adopted or endorsed ‘woke’ ideologies have seen an average decline in their sales by up to 80%. […] More
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Just in: Bud Light Approaches Elon Musk In A Desperate Bid For Revival
The ongoing Bud Light debacle has taken a strange new twist. After alienating consumers and suffering significant sales losses due to their ill-advised ‘woke’ marketing strategy, the company is now on its knees. And it seems their corporate Hail Mary pass has been thrown in the direction of one Elon Musk. The news comes as […] More
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Indy 500: Over 300,000 Fans, Their Own Beers, and Not a Bud Light in Sight
The Indianapolis 500, an iconic and grand spectacle in the world of motorsport, is a destination not just for race car enthusiasts but also for people who revel in the electric atmosphere of high-speed competition. But this year’s event saw a peculiar phenomenon, one that had little to do with the cars zipping around the […] More
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Anheuser-Busch CEO: ‘We Didn’t Do Anything Wrong, But Somehow, We Lost’
In an industry where every decision matters, Anheuser-Busch, one of the most iconic beer brands in the world, is finding itself at the epicenter of a storm of public opinion. The company has been dealing with a staggering backlash in response to its Bud Light campaign featuring transgender activist Dylan Mulvaney, and it has found […] More
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Just in: Budweiser Begs Harley Davidson For A Partnership To Revitalize the Beer Brand
As the echoes of Anheuser-Busch’s controversial advertising campaign with transgender activist Dylan Mulvaney continue to reverberate, the corporation is embarking on what appears to be a reconciliation strategy. It’s their latest move in a chess game that’s becoming increasingly complex, with an aim to reclaim lost ground and rebuild bridges with customers they’ve inadvertently alienated. […] More
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in FeaturedJust in: No Signs Of Bud Light BoyCott Slowing Down
In the heart of a bustling, digitized era where consumers are as vocal as ever, Bud Light, one of America’s staple beer brands, finds itself embroiled in a controversy of remarkable persistence. A significant boycott, sparked by a marketing strategy that has ruffled the feathers of many, continues to wage on with little indication of […] More
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in FeaturedThe Mulvaney Effect: Anheuser-Busch Loses $15.7 Billion Since The Wokeness Started
In the ever-evolving marketplace, maintaining a brand’s relevance requires a continuous readjustment of strategy. Bud Light recently found this out the hard way. The brewing giant decided to bet it all on influencers Dylan Mulvaney and Alissa Heinerschneid in a bid to reposition the brand away from its perceived ‘fratty’, out-of-touch image. However, just six […] More
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