As Memorial Day weekend, traditionally a high point in beer sales, kicked off, Bud Light was preparing for a less than celebratory mood. In stark contrast to the festive spirit associated with the holiday, Bud Light had to grapple with a sales slump, a decline that can only be described as dramatic, with sales plummeting […] More
It’s a rough morning-after for Anheuser-Busch InBev, the corporate powerhouse behind Bud Light, as it grapples with an unprecedented fiscal downturn due to its contentious association with TikTok influencer, Dylan Mulvaney. A sobering decrease in its share value has led to an eye-watering $27 billion evaporation of market capitalization since the start of this fateful […] More
Cosmetics brand Maybelline has recently joined the growing list of companies embracing social awareness by collaborating with transgender social media personality Dylan Mulvaney for promotional purposes. Consequently, the brand has come under fire from social media users urging for boycotts, reminiscent of the controversies surrounding Bud Light and Nike. Mulvaney shared a video of himself […] More