In the ever-evolving marketplace, maintaining a brand’s relevance requires a continuous readjustment of strategy. Bud Light recently found this out the hard way. The brewing giant decided to bet it all on influencers Dylan Mulvaney and Alissa Heinerschneid in a bid to reposition the brand away from its perceived ‘fratty’, out-of-touch image. However, just six […] More
Recently, intriguing claims have been aired about the seemingly shifting ideological stance of Fox News, a network traditionally known for espousing conservative views. The Daily Signal, in an eye-opening report, suggests that Fox News might be subtly aligning itself with a more progressive agenda, one that is notably supportive of trans rights. The crux of […] More
Matt Walsh from the Daily Wire recently discussed the effectiveness of the Bud Light boycott. He mentioned both the impact on Anheuser-Busch InBev’s stock price and the number of people who have stopped buying their products: “The only negative here is the possibility that we won’t keep it up and this will just be a […] More